About KeyOps

Transforming the relationship between physicians and life science companies.

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The way life science companies interact with physicians isn’t working for anyone.

For life science partners, scheduling advisory board meetings is a challenge; opportunities to gather insights are infrequent, and the data they collect is often lacking. And from a physician’s perspective, the work and time commitment required to share their perspective often isn’t worth the hassle.

At KeyOps, our mission is to transform the relationship between physicians and life science companies – by creating an environment where strong, mutually beneficial partnerships are built.

Our innovative, digital-first approach to product insights and market knowledge removes the friction in these relationships, unlocking the immediate exchange of insights from a trusted physician network.


As physicians in Canada, Sam (Gastroenterologist) and Saeed (Cardiologist) were exhausted by typical life science engagements. Their lunches and evenings were overtaken by long meetings, and they struggled to maintain a work-life balance. This was exacerbated during the COVID-19 pandemic, as they found themselves working longer hours and “Zoom fatigue” began to set in. In speaking with other physicians, they recognized they weren’t the only ones who were frustrated with how their time was being consumed.  

From this observation, KeyOps was born. Our company was founded on taking a more physician-centric approach to engagement with life sciences partners. That meant less paperwork, more transparency, fair compensation, and quick engagements. It was created to help physicians make a bigger impact – by sharing their expertise in short bursts – while allowing life science companies to be more in tune with small market changes.  

Today, the KeyOps network has grown to include thousands of healthcare professionals across the United States and Canada – who are trusted by the leading pharmaceutical and life science companies in North America.

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Company Highlights

Learn more about KeyOps, what matters to us and our place in the health tech ecosystem.

Our Mission & Values

Built by true believers we are on a mission to improve patient care by leading the digital transformation of product insights and market knowledge exchanged between physicians and life science companies.  

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Human first
We lead with empathy and value diversity and inclusion 
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We recognize that medicine is a team sport
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We are clear and open in our communications with all stakeholders
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We are honest and trustworthy in all of our interactions
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We believe that technology is a force for good in improving healthcare 
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Customer Focus
We recognize that our customers are the reason we are here and are committed to listen and respond to their needs


Meet The Team

Our dynamic and dedicated team brings a unique set of skills, experience, and perspectives to the table. Together, we’re committed to delivering exceptional results in the health tech ecosystem and beyond.



Dr. Sam Elfassy

Physician Marketing
Saeed Headshot

Dr. Saeed Darvish-Kazem

Product Management

KeyOps Team Members

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Curtis Fichtner

VP Business Development
Nathan Headshot

Nathan Sachs

Full Stack Developer
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Erik Bracciodieta

Customer Success Leader
Kimberlite Rusyn profile picture.

Kimberlite Rusyn

Physician Marketing Lead
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Gabriel El haddad

Software Developer
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Andre Campbell

Customer Success Associate
Rachel Abitan profile picture

Rachel Abitan

Community Engagement & Loyalty Manager
Taylor Matheson Headhshot

Taylor Mathewson

VP Eng, Product & Design
Jordan Lee Headshot

Jordan Lee

Head of Finance
Rachel Rosario

Rachel Rosario

Physician Marketing Manager
Rachel Rosario

Andréa Fradin

Software Developer
Sarah Vortuba

Sarah Vortuba

Account Director
Dhruven Shah

Dhruven Shah

Software Developer
Joanna Morais

Joanna Morais

Product Designer

Open Positions at KeyOps

No roles open at the moment, sorry!

Account Executive - US Pharmaceutical Acounts
April 3, 2023

What we are looking for

We are looking for an Account Executive to help us acquire new relationships with the commercial teams of US based pharmaceutical companies.  Our headquarters is located in Toronto, Ontario, but this position is open to remote work options within North America.

What you will do:

  • Customer focus:  develop and nurture key customer relationships with the commercial teams of Pharmaceutical companies.  
  • Sales Process:  Own the end-to-end sales process, lead product demonstrations, prepare formal proposals and work with management on contract negotiations.  Generate revenue by closing sales and achieving annual quotas within an assigned territory/target market.
  • Cross-team collaboration:  work collaboratively across product, marketing and customer success to ensure strong alignment and a one-team mindset.  
  • Operations:  be a champion of the sales tech stack and drive usage to ensure full visibility into sales metrics.  

What you bring:

  • 3-5 years of sales experience in selling B2B SaaS solutions to Pharmaceutical commercial teams
  • Successful track record of achieving or exceeding sales targets
  • Excellent communication skills with both external customers and internal teams
  • Highly skilled in delivering a compelling sales pitch, listening to your customers pain points, and effectively communicating value propositions to audiences of all levels
  • Ability to demonstrate software to various audiences in an easy-to-understand way
  • Working knowledge of the MEDDPICC sales methodology
  • Data-driven approach: maintain high CRM standards to track sales performance and identify improvement areas. 
  • Working knowledge of ARR, ACV, LTV, and Churn KPIs

Head of Sales
January 1, 2023

What we are looking for

We are looking for a Head of North America Sales to help build our sales function and evolve from a player/coach role to primarily a managerial role as we scale and grow.  This role is pivotal to our success and will be part of our executive team where P&L fluency is required.   You will be responsible for architecting our sales strategy and building out a team of top tier enterprise sales professionals.  As a leader, you will also be responsible for providing support and coaching to the team to consistently deliver results.  

What you will do:

  • Sales strategy:  establish and deliver on a strategy to land new customers targeting pharmaceutical and device manufacturers across North America.  Monitor key customer and market trends as well as competitor products to inform sales strategy.  
  • Customer focus:  develop and nurture key customer relationships and implement land and expand strategies to grow our average revenue per customer and share insights to improve the overall product value proposition.  
  • Leadership: hire, enable and coach a team of enterprise sales professionals (which will include BDRs and AEs) that consistently delivers results.  Manage the overall sales process and set appropriate quarterly and annual sales targets by role.  
  • Business Analysis & Forecasting:  provide detailed and accurate sales forecasting and take a data-driven approach to identify where improvements can be made to improve the sales process and drive CAC, CAC payback and ARR growth performance. 
  • Cross-team collaboration:   work collaboratively across product, marketing and customer success to ensure strong alignment and a one-team mindset.  
  • Operations:  be the champion of the sales tech stack and drive usage to ensure full visibility into sales metrics.  

What you bring:

  • Strong focus on results!  
  • Experience with building and growing enterprise SaaS sales teams in the US and Canada
  • Data-driven approach: maintain high CRM standards to track sales performance and identify improvement areas. 
  • In-depth knowledge of selling strategies and methods as well as employee motivation techniques
  • Excellent leadership, communication, interpersonal and customer skills
  • Great strategic planning, organizational and creative thinking skills
  • Bachelor’s or master's degree in a business-related or technical field is preferred

Product Manager
April 17, 2023

What we are looking for: 

As a product manager, you will collaborate across the company to ensure our products provide a remarkable, delightful experience for physicians and life science marketers. The work at KeyOps demands an ability to quickly learn and understand the nuances of various users and customers. You will sit at the intersection of business, technology and user experience.  On any given day, your job may include researching user feedback, building a new product strategy, presenting to leadership, iterating on experiments, and planning or prioritizing initiatives. 

What you will do:

  • Help set the product direction, influence strategy, and establish practices to identify and address customer needs.
  • Own the product roadmap and constantly evaluate and prioritize new opportunities as well as manage the backlog 
  • Lead the effort to develop clear user stories for new initiatives as well as take a data-driven approach to existing product enhancements
  • Work closely with all internal stakeholders as well as external users to execute on the product roadmap
  • Monitor product adoption, proactively identifying opportunities and making actionable recommendations to drive product uptake and user satisfaction
  • Evaluate new market trends, assess the competitive landscape and make recommendations for how the product should evolve to win market share.  
  • Manage and communicate project schedules, goals, and dependencies, and drive cross-functional initiatives

What you bring:

  • 3+ years of relevant hands-on product experience in high-growth SaaS companies
  • Strong background in Product Management principles with a deep understanding of what it takes to design, build and launch SaaS products that users love
  • Experience in the health tech industry
  • Experience working with data analytics to understand product usage, identify opportunities, and design experiments that enable you to measure your products performance
  • Experience delivering results through collaboration with cross-functional teams, through clear written communication.
  • Passion for KeyOps mission and for solving complex problems.

Sales Development Representative
April 17, 2023

What we are looking for

We are looking for a Sales Development Representative to expand our market coverage and boost our sales pipeline. The ideal candidate will have an energetic, can-do attitude and be comfortable working in a metrics-driven environment.  Your role will be to seek new business opportunities by contacting and developing relationships with potential pharmaceutical, device manufacturers and testing companies. 

What you will do:

  • Understand our buyer personas and needs of our target market
  • Prospect into strategic business accounts via cold call, email and social strategies
  • Produce creative strategies for targeting decision-makers at prospect accounts in order to book sales appointments
  • Present our solution to prospects following a high-touch, high-value selling approach
  • Drive sales growth and pipeline by setting up qualified meetings and demos between potential clients and our Account Executives
  • Be a subject matter expert and evangelist of our product and services
  • Update and maintain customer information in our CRM

What you bring

  • Bachelor’s degree in Business, Communication, Marketing or a related field
  • Proven work experience as a Business Development Representative
  • Experience with outreach such as cold calling and emailing
  • Exception written, verbal communication and time management skills
  • Passionate and excited about technology and being part of a fast-growing Digital Health SaaS company.
  • Experience with CRM software
  • Great negotiation skills

If this resonates with you and want to join the digital transformation of the life science industry, apply today!

Readyto Learn More?

To learn how your organization can benefit from real-time access to targeted physician insights, get in touch with a member of our team.

Contact Us